Forbes India Cover Story # 89: Micromax grows up

Sunday, 01 December 2013 05:30 Written by  Published in Forbes India Cover Story Read 31341 times

Once a scrappy challenger, the company Rahul Sharma co-founded is now aiming to dislodge Samsung as India's top smartphone maker. Rohin Dharmakumar, Senior Assistant Editor and author of this cover story joins us to talk about what Micromax has done differently to survive and thrive in the industry. (Picture credit: Forbes India)

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