BW Cover Story # 2: Carlos Ghosn's Billion Dollar Bet

Saturday, 27 March 2010 13:51

CarlosGhosnCoverStoryIt definitely helps when the writer/editor of a cover story talking about an MNC car maker debuting in India is also a car fanatic himself and follows the auto industry keenly. In this episode of 'Businessworld Cover Story' podcast, Rajeev Dubey, the Executive Editor at Businessworld joins in to talk about his cover story on how the world's fourth largest auto maker , Renault Nissan is pouring $1.1 billion in a first of its kind Greenfield project near Chennai. He also gives us his behind the scene stories and experiences of driving to the plant with Mr. Karunanidhi's car right behind, the state of the art facilities at the Chennai plant, etc.

This podcast also covers some invaluable trivia on how the celebrated Renault Nissan CEO, Carlos Ghosn approaches his business. And finally, for someone who has some significant experience in writing about cars, Rajeev makes the technical parts of the conversation (engine capacity, horse power, etc.) very palatable and "user friendly."

Listen Online (64 kbps) - 19 mins

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