Daniel Franklin is The Economist's Executive Editor and the Editor-in-Chief of economist.com. He completes quarter of a century in the organisation this year! He wouldn't be too happy if I say that modesty is his middle name, because he is a man who despises tired metaphors and insipid language. This podcast is a lesson in humility as much as it is on 'What makes the Economist have a cult following?' 'We'd rather be bold than bland' is what he says about the opinionated culture at The Economist. When asked about the secret behind the British sense of humor that binds all the authors, he crisply retorts, "The world is a serious enough place and we all can do with some laughs from time to time and some healthy skepticism." In this candid talk, he shares some behind the scenes action from The Economist where all the writers gather in the Editor's office and argue vigorously over stories that would make it to the forthcoming issue. The episode climaxes nicely with his witty replies in the 'rapid fire' round.
Listen Online (64 kbps) : Episode length: 17 mins
Download Episode : MP3 64 Kbps (9MB)